Social Media Manager- Fashion Brand- London

Social Media Manager- Fashion Brand- London

Salary £DOE
REF: 11960 JJ

Job Description

How do you fancy joining one of the UK’s fastest-growing womenswear brands?

They are looking for a bright, creative, proactive and personable new addition to join their business as a Social Media Manager. The right candidate needs to have a keen eye for concept and a strong ability to create exciting and engaging social content that sits in line with the brands guidelines. A strong affinity to the market and brand as well as being super current is a must!

You will ideally be working for a fashion business and be working in a similar digital role. You must also have experience of managing a team/ and or junior person on the department.

Social Media Manager- The Role

  • Reporting into the Head of Digital and managing a junior member of staff
  • You’ll be responsible for leading the creation of on-brand social content on a variety of different social channels to increase brand awareness and increase customer engagement
  • Developing and maintaining excellent relationships within the business as well as forming key relationships with influencers across social media platforms
  • Working closely with the photography team to capture relevant and useful content to use across social.
  • Remain ahead of all relevant cultural moments, calendar dates, current events and trends across the fashion and events industry
  • Ability to create content for both organic, boosted and paid formats, with a clear understanding of the difference between the three.
  • Create a regular publishing schedule and promote content through social advertising
  • Develop and manage competitions and campaigns that promote our brand, finding new and exciting ways to engage customers via social media channels to drive awareness and conversation
  • Monitor and report performance on social media platforms using tools such as Google Analytics. Whilst maintaining and growing our social presence through engaging and creative content and posts.
  • Preparing budget quotations for projects and monitoring expenditure against this i.e. social media spend, digital influencer initiatives, content shoots etc.
  • Be a constant champion for social media in the business, with one eye on what our competitors are doing.

Social Media Manager- The Person

  • Must have experience managing at least one junior member of the team
  • Must have experience within a similar brand/product
  • An enthusiastic team player with a genuine obsession of social media
  • Substantial experience creating brilliant social media content for brands
  • Impeccable organisation skills and the ability to keep projects moving and ensure deadlines are met.
  • Ability to act as an ambassador for the brand
  • Strong numerical know-how for reporting and analysing stats
  • An interest in fashion, trends and style and our cultural icons
  • Creative thinker
  • Strong editing and writing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques

If this could be you, please get in touch- m.coote@peoplemarketing.co.uk

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