Cover Letter
Now that you have perfected your CV, let’s look at the Cover Letter...
Many people think that in a digital age, the cover letter isn’t important – but you wouldn’t send a blank email with your CV attached would you – this is the place for your cover letter.
This is the first thing a prospective employer will see, and they will judge you on it immediately. If they like what they read, they'll move on to your CV. If they don’t, your CV may not even be seen.
Begin your letter by making a clear reference to the job role you’re applying for e.g. Re: Junior Designer, Ted Baker London - Make sure you change this for every role, there is nothing worse than getting a CV addressed to the wrong company.
Stress that you’re very interested in the role and why you feel you are the best candidate – be realistic.
Highlight the skills you have and how they are relevant to the job but avoid quoting sections of you CV – elaborate
Explain briefly why you want to work for this company in particular – demonstrate your knowledge of the organization, do your research.
Briefly state your reasons for seeking a new role but avoid being negative about your current employer / situation.
Close by reiterating your interest and when you can make yourself available for interview should they wish to meet with you
It's always worth adapting your covering letter to ensure it doesn't look like a one-size-fits-all letter of introduction. This may seem a lot of work but if you don’t tailor your covering letter it severely lessens its impact. Experienced recruiters will receive lots of standard covering letters and can spot these very easily.
Check and check again for spelling and grammar, you will be quickly rejected for not taking time and attention on your first communication with the employer.
Thank the reader for taking time to read your letter and CV and mention you look forward to hearing from them.
Remember to attach your CV and portfolio or other documents if relevant.